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Bachelor of Arts (Journalism and Digital Media) | IGNOU
Shape the Future of News with Skills in Journalism, Content, and Digital Media
The Bachelor of Arts in Journalism and Digital Media (BAFJDM) is a dynamic 4-year undergraduate program designed to equip students with essential skills in news reporting, multimedia storytelling, and digital communication. The course blends traditional journalism principles with modern digital media tools, preparing students for today’s fast-paced media industry.
The program offered by IGNOU through ECISME provides support in the UAE, ensuring global recognition, affordability, and a flexible learning experience combining practical experience alongside academic depth.
Type
Degree
Course Free
AED 2300 Per Yr
Duration
4 Years
Key Program Highlights
- Core Skills Development: Learn the fundamentals of news reporting, article writing, and digital content publishing.
- Multimedia Journalism: Master video production, audio storytelling, podcast scripting, and online publishing.
- Media Ethics & Communication Theory: Focuses on media laws, journalism ethics, and key communication frameworks.
- Digital Media & Marketing: Understand content marketing, social media strategy, and mobile journalism tools.
- Real-World Assignments: Apply your knowledge through hands-on assignments and practical projects.
- UAE-Based Academic Support: Receive comprehensive mentorship, exam help, and assignment guidance from ECISME.
- Affordable & Flexible: Benefit from a cost-effective education with flexible installment options.
ECISME BAFJDM Syllabus
Curriculum Overview
The BAFJDM program is structured over 3 years, focusing on journalism techniques, media literacy, and digital storytelling through a career-driven, hands-on learning model.
Basics of journalism, news writing, media history, communication theories
| First Semester | ||
| Course Code | Subject | Credits |
| BNM-021 | Introduction to Journalism and Digital | 6 |
| BNM-022 | Techniques of Reporting | 4 |
| SEC 1 | University Basket | 4 |
| IDC 1 | From University Basket | 6 |
| Second Semester | ||
| Course Code | Subject | Credits |
| BNM-023 | Media and Information Literacy | 6 |
| BNM-024 | News Writing and Editing | 4 |
| BEVAE-181 | Environmental Studies | 4 |
| VAC 1 | From the University Basket | 6 |
Reporting techniques, video/audio production, media laws, ethics, photojournalism
| Third Semester | ||
| Course Code | Subject | Credits |
| BNM-025 | Types of Journalistic Writings | 6 |
| BNM-026 | Media Ethics and Regulations | 6 |
| BNM-027 | Digital Photography | 4 |
| AEC 2 | English / Hindi / Urdu / Sanskrit Communication | 4 |
| Fourth Semester | ||
| Course Code | Subject | Credits |
| BNM-029 | Audio Podcast | 6 |
| BNM-030 | Persuasive Communication Strategies | 6 |
| BNM-028 | Digital Media Literacy | 4 |
| BNML-021 | Practical – News Portal Creation and Production | 4 |
Digital media strategies, social media management, media entrepreneurship, capstone project
| Fifth Semester | ||
| Course Code | Subject | Credits |
| BNM-031 | Data Journalism | 4 |
| BNM-032 | Audio Visual Production | 6 |
| BNM-033 | Health and Environmental Journalism | 4 |
| BNM-038 | ICT for Development | 4 |
| Sixth Semester | ||
| Course Code | Subject | Credits |
| BNM-039 | Digital Journalism and Research Tools | 6 |
| BNM-040 | Social Media And Society | 6 |
| BNM-037 | Marketing Communication | 4 |
| BNMP-023 | Project: Internship / Portfolio | 4 |
| Seventh Semester | ||
| Course Code | Subject | Credits |
| BNM-041 | Theorising Digital Communication | 6 |
| BNM-042 | Data Science and Big Data Choose Any ONE | 6 |
| BNML-024 | Data Mining through R | 4 |
| BNML-025 | Big Data Analytics | 4 |
| Eight Semester | ||
| Course Code | Subject | Credits |
| BNM-045 | Internet Research Methods | 4 |
| BNM-046 | Digital Media Economics | 4 |
| BNM-044 | Statistical Applications | 6 |
| BNML-026 (Option A) | Research Practical | 6 |
| OR | ||
| BNMP-024 (Option B) | Project / Dissertation | 12 |
ECISME Opportunities
Career Opportunities
The BA in Journalism and Digital Media (BAFJDM) program prepares graduates for dynamic roles across traditional and digital media platforms.
- Digital Journalist / News Reporter: Research, write, and publish news stories in real-time for websites and social media.
- Content Writer / Editor: Craft high-quality written content for blogs, portals, and publications.
- Social Media Manager: Develop strategies and manage online engagement for brands or media houses.
- Multimedia Producer / Videographer: Produce engaging video stories, documentaries, and digital reels.
- Podcast Host / Scriptwriter: Create audio series, interviews, and scripted storytelling podcasts.
- Public Relations Executive: Manage public communication and build a brand’s media image.
- Media Analyst / Researcher: Analyze media trends and help organizations make data-backed communication decisions.
ECISME
Related Course
ECISME Asked
Frequently Asked Questions (FAQs)
What skills will I learn in this course?
Skills acquired include news reporting, content writing, multimedia production, podcasting, and digital communication.
Can I work while pursuing this degree?
Yes. The flexible learning mode is ideal for freelancers, part-time learners, and working professionals.
Is there any internship included?
Some project modules involve practical assignments or industry work placement simulations.
What kind of practical projects are required?
You’ll create video stories, write news articles, manage mock social campaigns, and build a media portfolio.
How is this course different from traditional journalism courses?
The program focuses on digital-first media training, modern storytelling tools, and mobile reporting alongside core journalism.
Is this degree valid internationally?
Yes, the IGNOU degree is recognized in multiple countries and can support global job applications.
How does ECISME support UAE learners?
We provide local mentoring, assignment reviews, exam preparation, and continuous academic support tailored to UAE students.
